Through a systematization of generative AI (GenAI) stakeholder goals and expectations, this work seeks to uncover what value different stakeholders see in their contributions to the GenAI supply line. This valuation enables us to understand whether fair use advocated by GenAI companies to train model progresses the copyright law objective of promoting science and arts. While assessing the validity and efficacy of the fair use argument, we uncover research gaps and potential avenues for future works for researchers and policymakers to address.

Aitana López seems to have come out of nowhere and taken the modeling industry by storm. The pink-haired, toned 25-year-old from Barcelona has reportedly secured advertising deals worth more than $1,000 per Instagram post, and has more than 100,000 online followers. Her Instagram feed shows her posing in outfits from Guess, Brandy Melville, and Victoria's Secret, and tagging haircare brand Olaplex to give them apparent credit for her vibrant locks. In fact, Aitana López was created using artificial intelligence. The caption, translated from Spanish, reads, 'No matter the occasion, the'little black dress' never fails!

The next time you buy a flashy new outfit after browsing Instagram, or tap the heart button on a particularly compelling TikTok video, you might discover that the person who posted it isn't real--and you might not care at all. That is, if virtual influencers (and their creators) get their way. A virtual influencer is a digital personality that posts on social media to build an audience of passionate fans, just like a human influencer; at least, that's how it seems. In reality, a team of humans uses computer-generated imagery (CGI), motion capture, and marketing magic to give a digital avatar a voice, a life, and a brand. The result makes virtual influencers seem like, well, real people.

When looking into the world of content creation we find ourselves drawn toward the personality and relatability of those we watch. We follow these people through good times and bad because of that human connection we share. Unbeknownst to some though, there is a wide variety of AI posing as people to do jobs like reporting the news. One of these jobs is content creation with robots starting to become more prevalent in many spaces online taking over many communities once occupied solely by humans. This is not an overnight phenomenon either, it has been a gradual rise in popularity as the technology has become more accessible for companies to implement.

Media expressed in the purely synthetic form will radically accelerate the process of content creation and delivery. Its accessibility and interactivity will usher in an exciting new era of digital media, one in which creativity, insight, and imagination determine content dissemination instead of the limitations imposed by physical space. Novel forms of synthetic media blur the distinction between physical and digital environments. This new creative expression category will unleash powerful user experiences built on a new dynamic relationship between media and human perception. When we are talking about this new world of AI-generated synthetic media, we are talking about a space that combines some of the most potent forces in our world: live video, visual content, and audio, along with the most advanced technology platform to drive them. Synthetic media is a new form of virtual media produced with the help of artificial intelligence (AI). It is characterized by a high degree of realism and immersiveness. Furthermore, synthetic media tends to be indistinguishable from other real-world media, making it very difficult for the user to tell apart from its artificial nature.

Social media platforms are a huge part of everyone’s life today. Regarded as entertainment and used only in the free time a few years ago, today it is the most influential domain in the world when…

Are you a marketing exec looking to stay on top of trends? If so, it may be hard to keep track of the various reports, statistics and surveys that emerge each day. This roundup combines all of the top new insights for CMOs and other industry professional -- all in one place. Below are six of the most recent findings indicating the latest trends in CX and other marketing areas. Forrester predicts that 35% of CMOs in B2C companies will be responsible for CX, a figure that's grown from 28% last year, 26% in 2020 and 24% in 2019.

Recently, the Guardian, one of the UK's most popular outlets, released an op ed with a provocative title: "A robot wrote this entire article. Are you scared yet, human?". Overall, the essay held together unexpectedly well, despite some simple language and repetition, giving it an eerie self referential quality– an AI telling us why we shouldn't be afraid of AI. The essay wasn't created by a robot per se, but by a new piece of software called GPT-3, a text generation AI engine created by San Francisco based Open AI. Not only has the new release raised eyebrows (MIT's Technology Review called it "shockingly good") but it has re-surfaced a question that has been explored in popular fiction starting with Mary Shelley's Frankenstein in the nineteenth century all the way up to modern sci fi classics like Blade Runner and more recently, HBO's Westworld, where robots that are indistinguishable from humans escape from their sheltered theme park world that they were created for, causing havoc.

In October 2017, Facebook altered the Instagram API to make it harder for users to search its giant database of photos. The change was a small element of the company's response to the Cambridge Analytica scandal, but it was a significant problem for parts of the digital marketing industry. Not long before, New York-based influencer marketing agency Amra & Elma had developed a platform that ingested data from Instagram, and allowed its client to use AI image classifiers to find very specific influencers. For instance, they could find an influencer with, say, between 10,000 and 50,000 followers who had posted photos of themselves in a Jeep. Facebook's move killed this capability in a keystroke.

In October 2017, Facebook altered the Instagram API to make it harder for users to search its giant database of photos. The change was a small element of the company's response to the Cambridge Analytica scandal, but it was a significant problem for parts of the digital marketing industry. Not long before, New York-based influencer marketing agency Amra & Elma had developed a platform that ingested data from Instagram, and allowed its client to use AI image classifiers to find very specific influencers. For instance, they could find an influencer with, say, between 10,000 and 50,000 followers who had posted photos of themselves in a Jeep. Facebook's move killed this capability in a keystroke.